How did Operation Orphan help us live our values?


Being generous is at the very heart of who we are.  It’s written into our company values, but it doesn’t just happen because you want it to.  We realised that even if we didn’t have millions of pounds to give away we could start by being generous in other ways.  So what did we have to give?

We have known Brad and Cyrilyn Moore, founders of Operation Orphan since before they set up their charity, Operation Orphan, but it wasn’t until our thinking changed that we realised that we could give our time and talent. So we got in touch to start the ball rolling.


Here to serve

We operate in the service industry.  So for us, serving another organisation was a natural way to start practicing what we wanted to be doing.  We had been giving sporadically to various other charities, and helped individuals here and there but it felt too piecemeal.  When we went to meet with Brad and realised how similar their values were then things quickly started to fall into place.  

The way that Brad and Cyrilyn want to run the charity with complete integrity and transparency was fantastic to hear. Using the resources within the business to serve Operation Orphan’s needs felt like the perfect way for us to increase our giving in a real and meaningful way.  



Working on Operation Orphan’s promotional material has given us an amazing insight into what they really do, which has been incredibly rewarding to be a part of. We wouldn’t have developed such a connection simply by writing a cheque every now and again.

Their project requirements don’t always coincide with our quiet times and they have sometimes had to wait a little longer for us to complete their work but we are both growing together in working this out and it’s a very rewarding process for us. Now that Operation Orphan are partnering with schools to help expand their vision it feels like the perfect partnership.

There’s more to come

We know that when we are generous everyone benefits. Providing pro bono design work and covering the cost of running their website for Operation Orphan is just one of the ways that this is happening, and we believe that the best is yet to come. We have grand plans for expanding our pro bono work and look forward to seeing what growth the future will bring both to our vision and to our teams.


Get involved

We hope it’s nice to know that if you have used The Media Collective then you have invested into Operation Orphan and all of our other giving. If you’re wondering where you can start being more generous and are looking for a reputable, honest and diligent charity to support please get in touch with Brad at Operation Orphan to find out how you can play your part and give a little bit to help their vision.