“We want a new prospectus that shows the quality of the education we offer.”
This was the brief from Lutterworth High School. We were looking at their current prospectus at the time, which had served them well but no longer reflected the school’s values or identity.
To capture the high standards expected of the school and deliver something memorable we would need to start from scratch with the images, the design and the format. So we did.
With a two-day photo shoot providing a bank of beautiful, story-telling images we created a three-part prospectus pack that consisted of a separate information booklet, school prospectus and branded folder. To help it stand out and feel nicer in the hand we printed everything at a custom size.
The resulting design had an immediate impact; with clean layouts and carefully placed text the photography was allowed to shine. The school loved the finished packs and, more importantly, so did prospective parents.
“The prospectus has just arrived and we are delighted. They look fantastic! Thank you for a great job.”
Head teacher, Lutterworth High School